14 Best Keyword Research Tools To Boost Your SEO
"Unless there’s no rhyme or reason to your keyword research, you need to know which opportunities will take the least amount of your limited resources to yield the highest ROI.”
— NeilPatel, NeilPatel.com
Before launching a new business website or just a personal blog, you should apply the best online marketing strategies and systems.
Learning the basics of SEO is a crucial element of every online success to find winning keywords & start ranking in the search engines, get more real human visitors, and increase sales.
Web-based SEO apps let you choose your target market, the right keywords & longtail keywords, the highest keyword search volume, find less competitive keywords, and many more features that help you do your work right & improve it.
Good keyword selection is the first task that new businesses must target using online keyword suggestion tools.
The Google Keyword Planner tool is free and is one of the most popular keyword research tools that offers keyword suggestions and search volumes from the source. Also, you can use free google trends to find current new keywords and search trends.
More tools show many SEO metrics such as Ahrefs keywords explorer, KeywordTool, Keyword Sheeter, Ubersuggest, Keyword In, and WordStream free keyword tool.
However, you can combine free tools and high-level keyword research tools to compile a quality list of some of the best apps to help you promote your content:
- Semrush: Marketing Analytics & Research Tools.
- Longtailpro: The Powerful SEO Keyword Generator.
- Wordtracker: Keyword and Market Research Tool.
- Serpstat: All-In-One SEO Platform.
- Seranking: All-In-One SEO Platform.
- WebCeo: The SEO Tool Kit.
- SeoPressor: The WordPress SEO Plugin.
- Mangools: The Suite of Five SEO Tools.
- RavenTools: SEO ReportingTool.
- AnswerThePublic: Search Listening Tool.
- Zonbase: Amazon Product Research Tool.
- Site-Analyzer: SEO Optimizer Tool.
- RankPay: Performance-Based SEO Services.
Disclaimer: This article isn't an advertisement, it is not influenced by any service providers' websites, and we have not been paid to suggest any recommendation.
These Keyword Research Tools are either the most popular & trusted services, or the highest-rated through the best reviews platforms, or recommended by online forums, influencers marketing, digital marketing courses, and certifications.
Honestly and transparently, Keyword Research Tools on this article may contain affiliate links that let us receive a small commission that supports our work and will not affect the price you pay through the links on these service providers websites.
If you have any questions, get in touch with us using our contact us page.
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1. SEMrush: Marketing Analytics & Research Tools
Launched in 2008, SEMrush is an all-in-one marketing analytics & research suite of online-stores, Enterprises, competitive research, Agencies, tools for keyword research, SEO toolkit, PPC toolkit, content, social media strategies, market research, and much more.
SEMrush is one of the most powerful marketing platforms that help marketers optimize websites for search engines and achieve better search results.
BENEFITS AND FEATURES
SEMrush's data and insights provide the best solutions for Internet marketing professionals, including 40 advanced tools and features:
✓ Analytics reports:
- Organic research.
- Advertising research.
- Display advertising tool.
- Backlinks.
- Keyword research.
- Product listing ads.
- Traffic analytics.
✓ Tools:
- Keyword difficulty.
- Domain vs. domain.
- Charts.
- My reports.
- Keyword magic tool.
- CPC map.
- SEO writing assistant.
- Topic research.
✓ Projects:
- Position tracking.
- Site audit.
- Social media tracker.
- Social media poster.
- Brand monitoring.
- On-page SEO checker.
- Backlink audit tool.
- Organic traffic insights.
- Content analyzer.
- PPC keyword tool.
- Ad Builder.
✓ Solutions:
- Market Analysis.
- Monetize your audience.
- Keyword research toolkit.
- Content marketing.
- Social media marketing.
PRICING PLANS
All SEMrush pricing plans include 28 advanced tools and features to boost your marketing. It is available at three annually or monthly pricing options:
- Pro plan: $83.28 per month.
- Guru plan: $166.62 per month.
- Business plan: $333.28 per month.
SEMrush is trusted by over 5,000,000 users & marketing specialists worldwide, such as Philips, Forbes, PayPal, Hyatt, eBay, Quora, Booking, etc. Try Pro or Guru Plan for Free.
2. LongTailPro: The Powerful Keyword Research Tool
Launched in 2011 by Spencer Haws, LongTailPro is a powerful keyword research tool designed for Marketing teams, Agencies, and Freelancers to find profitable niche keywords, best longtail targeted keywords and less competitive keywords to improve their ranking in search engines and get more traffic.
(NOTE: Learn more about all those tools in our Ultimate Guide: Digital Marketing Toolbox PDF)
FEATURES AND BENEFITS
LongTailPro provides all the features that let you get your site ranking in search engines, scale your site, and boost your traffic:
- Find highly profitable keywords;
- Get up to 400 long-tail keyword ideas;
- Find low competition keywords;
- Determine keywords profitability with rank value;
- Rank Tracker to check the keyword ranking;
- Library of video tutorials;
- Long-tail Bootcamp;
- Long-tail university;
- In-App chat support.
PRICING PLANS
- Agency plan: $98/ month;
- Pro plan: $45/ month.
- Starter plan: $25/ month.
Join over 70K Marketers. Start your 7 days free trial with Long Tail Pro.
3. Wordtracker: The Keyword and Market Research Tool
WordTracker is an online keyword and market research tool that helps marketers reveal new keywords for their markets and thousands of profitable longtail keywords using the Keyword tool, Niche explorer, Inspect tool, and Custom reports to boost traffic and rankings.
FEATURES
WordTracker helps you build your SEO strategy for Google, YouTube, Amazon, and eBay search engines:
✓ Keyword tool: Find new keywords for your market.
✓ Inspect tool: Discover your competitors' keywords.
✓ Niche explorer: Discover the top 100 trending keywords in your market.
✓ Report Generator: Get up to 100,000 top keywords for any search engine.
✓ Search exact keywords.
✓ Find actual results.
✓ SEO competition metrics.
✓ SERP comparison.
✓ Live chat customer service.
PRICING PLANS
WordTracker has four different pricing options depending on the keyword results number and territories:
- Bronze plan: $27/month for 1,000 keyword results and 7 territories.
- Silver plan: $69/month for 5,000 keyword results and 15 territories.
- Gold plan: $99/month for 10,000 keyword results and 200 territories.
4. Serpstat: The All-In-One SEO Platform
Since 2016, Serpstat become an all-in-one keyword research tool & SEO platform that helps SEO specialists, analytics experts, PPC specialists, content managers, and digital-marketers automates the SEO process, PPC, search analytics, and content marketing.
(NOTE: Learn more about all those tools in our Digital Marketing Resources)
FEATURES
Serpstat's features allow you to get a tracking tool for organic & paid traffic and a hacking tool for competition, SEO, PPC, and content marketing.
✓ Keyword research.
✓ Search analytics.
✓ Advertising analysis.
✓ Content marketing ideation.
✓ Competitor research.
✓ Rank tracking.
✓ Market intelligence.
✓ On-page audit.
✓ Reports and infographics.
✓ API.
✓ Backlinks analysis.
PRICING PLANS
Serpstat provides five pricing options:
- Lite plan: $55/mo.
- Standard plan: 119/mo.
- Advanced plan: $239/mo.
- Enterprise plan: $399/mo.
- Big Enterprise plan: Contact Serpstat.
5. SE Ranking: The All-In-One SEO Platform
Founded in 2012, SE Ranking is an all-in-one SEO analysis and marketing tool that lets business owners, digital agencies, and SEO specialists track their rankings, suggest keyword ideas, monitor competitors, automate reporting, and more to optimize and promote websites on the web.
FEATURES
✓ SEO tools:
- Keyword rank tracker.
- Website audit.
- On-Page checker.
- Backlink checker.
- Backlink monitoring.
- Page changes monitoring.
- Keyword suggestion tool.
- Keyword grouper.
- Marketing plan.
✓ SEO/PPC competitor research.
✓ B2B solutions: White label, lead generator, SEO reporting tools, & API.
✓ Social media management with scheduled publishing and monitoring tools.
PRICING PLANS
SE Ranking offers three pricing options as follow:
6. WebCEO: The SEO Tool Kit
Launched in 2000, WebCEO is a suite of online SEO & digital marketing tools designed for professional SEO teams, marketers, and business owners to optimize & promote their websites for the targeted traffic and improve results.
(NOTE: Learn more about all those tools in our Digital Marketing Toolbox blog)
FEATURES
WebCEO let digital marketer use 21 pro-level SEO software tools:
✓ Keyword research.
✓ Rank tracking.
✓ Technical audit tool.
✓ SEO analysis tool.
✓ Internal links tool.
✓ Sitemap generation tool.
✓ Backlink checker tool.
✓ Competitor link profile.
✓ Competitor backlink spy.
✓ Partner links watch.
✓ Content submission tool.
✓ Integrations: Google Analytics, Google Search Console tools, and Google My Business.
✓ Competitor traffic analysis.
✓ Facebook insights tool.
✓ A social engagement tool.
✓ Web buzz monitoring tool.
✓ Competitor metrics reports.
PRICING PLANS
WebCEO has four pricing options based on projects number, unique keywords number, pages audited for SEO, backlinks analyzed, and much more features:
7. SeoPressor: The WordPress SEO Plugin
Launched in 2016 by Daniel Tan, SEOPressor Connect is a popular WordPress SEO plugin that will help you with the On-page optimization of your site or blog pages to take ultimate control of WordPress SEO and rank better on search engines.
FEATURES
SEOProssessor provides the customization & optimization features that power more than 23 million WordPress pages worldwide:
✓ Instant feedback and optimization suggestions to improve your on-page SEO analysis and rank better.
- Multiple keyword's analysis.
- Over-optimization check.
- LSI keywords engine.
- SemantiQ density analysis.
✓ Accessible SEO intelligence and SEO insights in one place.
- Sitewide SEO audit.
- Score manager.
- SEO trends.
✓ Comprehensive Semantic Builder:
- Google Knowledge graph.
- Local SEO.
- Shema.org.
- Dublin Core.
- Meta settings.
- Facebook open graph.
- Twitter card.
✓ Dynamic crawler control For definitive indexing:
- XML sitemap generator.
- Robot rules.
- URL redirection.
- Canonical link.
✓ Smart internal link structure manager:
- Automatic smart linking.
- Link manager.
- Sitewide link policy.
✓ Formulated based on 3 billion rows of data:
✓ Compatible with all kinds of SEO plugins;
✓ Just one license supports multiple domains;
✓ Free lifetime updates;
✓ Support queries will be answered within 24 – 48 hours.
PRICING PLANS
SEOPressor has a single subscription plan of $9 per month to use on as many sites as you want.
There are no free trials or a free version of this SEO tool.
8. Mangools: The Five CEO Tools
Launched in 2014 by Peter Hrbáčik, Mangools is a suite of five simple and advanced search engine optimization tools made for beginners & professionals, bloggers, freelancers, marketing agencies, affiliate marketers, and SEO professionals.
(See Related: 5 Smartest Web Analytics Tools To Boost Your Website)
FEATURES
Mangools provides all the features and tools you need related to keyword research, rank tracking, backlink analysis, and competitors analysis:
✓ KWFinder: Find the right keywords with low SEO difficulty and high search volume.
✓ SERPChecker: Discover search results, SERP features, CTRs, and 45 SEO metrics for more than 52k locations.
✓ SERPWatcher: Track your ranking with interactive & scheduled reports in any location, on any device.
✓ LinkMiner: Find the best backlinks of competitors with time-saving filters previewed directly in the tool.
✓ SiteProfiler: Check competitor's website authority, popularity metrics, and link profile insights.
✓ The free browser extension, SERP simulator, and SERP volatility checker.
✓ Support with SEO skills.
PRICING PLANS
Mangools has four monthly & annual subscription that include all tools and depend on Keyword lookups/ 24h, keyword suggestions/ search, competitor keywords/ search, SERP lookups/ 24h, tracked keywords daily, backlinks rows monthly, site lookups/ 24h, and simultaneous logins as follow:
Join more than 25,000 paying customers. Try it for 10 day free trial.
9. Raven Tools: The SEO Reporting Tool
Founded in 2004, Raven Tools is an all-in-one SEO & marketing reporting platform designed for thousands of agencies, freelancers, in-house marketers, and media companies to grow their businesses by improving organic & paid traffic, and conversions.
Raven Tools provides several marketing reporting tools like Google data studio, marketing reports, competitor domain research, site auditor, SERP rank tracker, keyword rank checker, keyword research, backlink checker, competitors' spy, and social media management & reporting.
10. AnswerThePublic: The Search Listening Tool
Launched in 2014, AnswerThePublic is a web-based search listening tool that allows over 200,000 freelancers, agencies, teams, and marketers worldwide to visualize Google autocomplete results, get consumer insights & detailed keyword research, and explore content ideas & inspiration.
11. Zonbase: The Amazon Product Research Tool
ZonBase is an all-in-one research platform that helps Amazon sellers to find profitable niches & keywords, track product rank, estimate sales, and find the most accurate products among more than 20 million products in Amazon’s database.
ZonBase offers fantastic services and features such as Chrome extension, sales estimator, product's tracker, targeted keyword research, reverse ASIN, listing optimization, product validator, photo enhancer, PageOne, PPC Autopilot, and much more.
12. Site-Analyzer: The SEO Optimizer Tool
Founded in 2015, Site-Analyzer is a website analysis platform and a variety of SEO optimizing tools that help + 400,000 users to improve their online visibility in search engines using features like SEO javascript crawl, rank tracking tool, backlinks checker, page analysis, keyword research, SEO benchmark, SEO popularity comparison, and white label export.
13. RankPay: The Performance-Based SEO Services
RankPay is established in 2007 as performance-based SEO services that help thousands of businesses and agencies to improve higher search engine rankings, grow good organic traffic, and improve lead generation and acquisition.
RakPay provides digital marketing solutions and services such as PPC management, Google maps optimization, blog management, social marketing, website design, and website maintenance.
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